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Dealership Service Department

Service Advisors & Walk Arounds

Why Walk-Arounds are Necessary for Service Advisors It starts with the service drive. When a customer arrives at your service drive, they immediately begin to assess who you are and what level of service you deliver.  Nothing escapes their eyes; cleanliness, organization, wait time, efficiency, friendliness, willingness, knowledge, helpfulness and product displays – just to…

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Steps for better sales

Steps for Creating a Sales Culture in Your Service Department

“We want to create a sales team and sales culture in our Service Department but don’t know where to start.” A great question that actually has a fairly easy answer and solution for your service department.  Below I will outline the steps to make this happen, but before I do, here are three simple rules…

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Hibernation Time for Customers

Dealers, Service Managers, and Service Advisors who start planning now for aggressive promotions actually can grab big business late in the year. FREE WINTER INSPECTION CAMPAIGN Start passing out a flyer to every visiting customer that offers, “Get your vehicle ready for winter with a free 32-point inspection!” Also, mount a massive full-database e-mail campaign…

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Dealership Sales Training

Make the Right Training Decision

Let’s face it. Training on any level can be an intimidating and daunting task. Questions like when to train, how often, and who should be involved come up.  What type of training and who should teach and provide it also adds to the confusion.  Most of the time, I feel that these questions become so overwhelming…

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Develope a Sales Mentality

6 Steps to Develop a True Sales Mentality

How to develop a TRUE sales mentality? In order to develop a true sales mentality, service managers need to work on their sales instincts; here is a road map to improvement. There was a time when we at PRO TALK would visit a dealership, train the service advisors and expect to achieve desired results. That…

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Dealership Service Departments

Dealership Service Departments: Stop Playing the Blame Game

Attention Dealership Service Departments Ducking responsibility is widespread in dealership service departments, but ending this bad habit is critical to success. In my work, I constantly observe a “What can you do for me?” attitude, and it is not just generational. I encounter leaders who place the responsibility for success solely upon their staff s, with a “You owe me” attitude.…

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Welcome to Jeff Cowan’s Blog

How many of you have problems on your service drive where your customer is mad because his car didn’t go into the shop “on time”. Here’s how to stop that problem instantly, forever! Jeff and his expert trainers are considered to be the best at what they do simply because they all have successfully worked…

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